our
team

spoiled NYC launched over the winter of 2015, as co-founders Pavel and Danny were looking for cool sh*t to do in New York City. Of course, they knew where and how to find that, but there was simply too much of it.

They found themselves inundated with information that was worth having, but nothing really worth reading. It was without curation, and they couldn’t tell a good experience worth having from an overrated one not worth the time or money.

Simply put, New Yorkers deserved better, and they knew it.

This company was founded on the idea that a better lifestyle, one rich in experiences and adventures worth having, can and should be accessible to anyone, anywhere, at anytime.

But up to that point, there were so many people making noise without any discernible voice, that it all felt like a disembodied conversation. Everyone was essentially saying the same thing to no real end other than to say it louder than the person next to them.


spoiled is not about that life.

spoiled’s also not about fundamentally changing that conversation, either. It’s still one worth having, so we’re changing the course of it, steering it in a different direction because the sheer volume of those talking left too much undiscovered.

We’re millennials of the opinion that we deserve better. But not just us. We. As in you, me, and everyone you know. We deserve better within our means, and we deserve the opportunity to explore something outside of our means. That’s what the spoiled lifestyle is all about.

It’s about enriching the life you have―wherever you are in it―with experiences worth having and sharing, for the simple reason that you deserve it.
Pavel Konoplenko
Chief Executive Officer & Co‑Founder
Pavel Konoplenko
Chief Executive Officer & Co‑Founder
He came to Brooklyn when he was 8 and enjoys the simple things in life―like ketchup, buckwheat, and colorful long socks (seriously, he puts ketchup on more things than he cares to admit).

Pavel’s a futurist, and often thinks about how technology and its role in society is changing, how media gets consumed, and how people interact. His phone is filled with audiobooks, podcasts, and artsy photos. He owns a bookcase filled with books he hasn’t yet started, but it works well for aesthetics. Music is life; catch him asking for the aux cord in an Uber. Skrt skrt.

Ultimately, he’s just trying to make Kanye proud.
Danny Giardullo
Chief Operating Officer & Co‑Founder
Danny Giardullo
Chief Operating Officer & Co‑Founder
He’s a native New Yorker―born and raised in the Bronx for 18 years―and the son of two immigrant Italians. A borderline millennial who loves to eat and drink… anything. Especially crumbs.

He played an integral part in building the ad network for Datran Media (now PulsePoint), an online marketing company in the 2000s, which exclusively serviced more Fortune 1000 brands as their email agency of record than any other media network. Ever.

Basically, if you ever received an email way back in the 2000s, it was because of this guy right here. (Get at me, bruh.)
Stanislav Synko
Chief Technology Officer
Stanislav Synko
Chief Technology Officer
Jamison Anthony
Editor-in-Chief, Director of Account Services
Jamison Anthony
Editor-in-Chief, Director of Account Services
Quintessential millennial. Unapologetic transplant.

Writer. Editor. Content strategist. Publisher. Eater. Drinker. Middle child. Cultural time traveler. He is particularly proud of his dog named Barbara. For the sake of being obnoxious, he’d also add that yes, he has read The Corrections.
Rodney Hazard
Creative Director
Rodney Hazard
Creative Director
Rodney Hazard is a multifaceted artist with a focus on music and art direction. His lucid production styles can be heard in artists like AZ, Heavy D, A$AP Mob, and Joe Budden.

Drawing from a wide range of inspiration, Rodney's work is a direct reflection of his left-field way of thinking. His past clients include Samsung, AT&T, Bacardi, and Warner Brothers, and by night he DJs in and around NYC, as well as opens for acts such as Future, Run The Jewels, Alchemist, and Mannie Fresh.
Michael Tonge
Director, Media Strategy & Partnerships
Michael Tonge
Director, Media Strategy & Partnerships
When this Brooklyn native isn’t building out media strategies for top-tier brands, he’s curating and promoting the visual arts. Though he may have the stature of a (former) defensive-lineman, this city-slicker can talk strategy with the best of 'em.

As the co-founder of The Culture LP, and strategist at Giant Spoon, free time is rare but often occupied by gallery visits and trendy culinary adventures. His life is pretty Instagrammable; don’t believe us? Follow him @Mikey718_
Oleksii Shevchenko
Lead Developer
Oleksii Shevchenko
Lead Developer
Toni Brannagan
Managing Editor
Toni Brannagan
Managing Editor
When she’s not wasting twenty minutes framing a shot for Instagram, you can find Toni laughing too loudly at podcasts on the train, overthinking television shows on the CW, and making sure her winged eyeliner isn’t off kilter.

If it is, please tell her.

Toni has lived in New York her entire life, except for a few lost years of her childhood spent in New Jersey, which we don’t talk about.
Shaun Sefker
Business Development Manager
Shaun Sefker
Business Development Manager
Born and raised on Long Island, Shaun is an All-American gal who has an unhealthy obsession with American Horror Story and can usually be found attending concerts he probably shouldn't be dropping his entire paycheck on. Among his many heroes belongs Joan Rivers, Cher, and Friedrich Nietzsche. His prized possessions include his Swell water bottle, and an Alexa (but she's mad at him right now).

A newfound reader of The Economist, he is on his way to world domination.